direct marketing

Is Direct Marketing Welcomed by People?

Over the past few years, the market has changed like never before.Everything has been circling around the internet. The advertisements, the leads, and the sales are now part of the…

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corona virus

New Normal

Nobel Coronavirus has made its way throughout the world, infecting millions of people. Along with the loss of human life, the world’s economy is also in crisis. Businesses are facing…

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digital marketing

Myths and MisConception of Digital Marketing

Over the years, digital marketing has evolved as a complex global entity. It has a wide broad channel to connect every part of the world. Today’s concept of global marketing…

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market after pandemic

Market After The Pandemic

The global pandemic of the Corona Virus has changed the way mankind lives and thinks. The financial market faced the biggest crisis as the economic activities around the globe shut…

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Impact of brand image

Impact of Brand Image on Customer Loyalty

Have you ever feel like buying something just for its popularity? Have you ever expressed trust for some random product only because it’s brand? Yeah, we have all done that….

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online lead generation

Online Lead Generation

Let’s begin with the basics. Digital marketing uses an online platform to inform a larger mass of the population about the existence of a product and eventually improve the sales….

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challenges for marketers during pandemic

Challenges for Marketers During CoronaVirus Outbreak

The novel coronavirus is spreading tremendously across the globe. Along with the loss in human life, it has an impact on the global economy. Most countries in the world are…

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marketing nepal

Is Direct Marketing an Effective Form of Marketing

In marketing, customer are the hero. Whatever concept, strategy, or techniques you apply, it’s the customer who decides your faith. Thus, their view or interest is of utmost importance. Direct…

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Ccovid-19 advertising

Advertising During Pandemic

As the world crumbles with the spread of a pandemic, the business world is experiencing a huge change. As the production and consumption rate declines, the marketing of experience a…

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click through rate

Average CTR Ratio of Different ADs

Average Click-Through Ratio (CTR) is the ratio of total ads clicks to impressions in an ad campaign. Basic CTR measures the click rate on each ad while the average click-through…

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